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Writer's pictureCéline Delcourte

Setting the dinner's mood with a great Menu

In the event sector, a menu on the table isn't just a list of dishes; it's a piece that sets the tone of the dining experience, tantalizing the senses right before the first bite.

At our creative studio, we take large pleasure to imagine the aesthetics and create menu's designs.

From fonts and colors to layout and imagery, every element is meticulously chosen to evoke emotions and enhance the dining experience. Let's delve into the nuances of menu graphic design and explore how it transforms a simple piece of paper into a culinary masterpiece.




Typography

The choice of fonts is the opportunity to infuse personality and convey the dinner's identity. Whether it's elegant script for a fine dining establishment or playful sans-serif for a casual eatery, typography sets the tone and guides the reader's experience. Consistency in font styles and sizes ensures coherence and makes the menu easy to navigate.

For some projects, we also produce hand written menus with our in-house calligrapher.


Harmony in color

Color choice plays a subtle yet powerful role in menu design. Warm tones like reds and oranges can stimulate appetite, while cool tones like blues and greens evoke a sense of freshness. A harmonious color scheme that complements the event's branding and ambiance creates a cohesive dining experience.


Storytelling through design

Beyond mere listings of dishes, a menu can tell a story, reflecting the event's journey. Incorporating anecdotes about ingredients, chef inspirations, or cultural origins adds depth and intrigue. Creative use of language, such as evocative descriptors and witty puns, engages diners' imagination.


Elevating menu design with artistic touches

In the realm of menu graphic design, illustrations serve as powerful visual elements that can transform a simple listing of dishes into a captivating culinary narrative. When seamlessly integrated, illustrations not only enhance the aesthetic appeal of the menu but also convey the personality of a dinner.


A few menu examples, produced by our creative studio ...

















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